To set yourself apart in the see of Instagram food bloggers, you need a unique idea. Ideally, that’s something that will make your photos look distinctly different from the others, and this guy from India was lucky enough to have it happen by accident.
“My Yellow Plate was not intentional. I never planned that I would pick up a yellow plate and go out looking for food,” says Himanshu Sehgal, an engineer from Delhi. “One fine day in 2015, my mom served me Rajma Chawal on this yellow plate. No one knows where it came from, it was just there in the kitchen. I remember taking a picture of it and sharing it on my personal Instagram profile.”
“It wasn’t a great shot but it still clicked with the viewers, getting several likes and comments from friends and family,” he continues his story. “This was probably because most Indian households use either steel thalis or pastel-colored crockery and a bright yellow plate was conspicuous. Intrigued, I decided to carry the yellow plate along with me while traveling. Every time I would eat on it, I would share it with people and let them know what’s on my yellow plate.”
Below are his photos.